Research is a journey of questioning, exploring, conceptualizing and visualizing information generated by observation and investigation. Record the all research information’s and creates a rich visual archive which can be used to inspire your designs from theme to final detail. Research is the key direction to good design development. It is actual guideline to start fashion design development process.

Drawing helps to form design solutions. Designers take notes and sketches whilst on trips from television, films, whilst shopping or researching, from books, galleries, etc. Sketching is an important part of understanding the human form and basic form of dress pattern. Sketchbook is a meaning of practicing the skills of drawing. It develops your illustration and fashion awareness. It is a visual diary of places, events, ideas, patterns, textures, form and colour. Drawing is a presentation of both design and illustration.


So many fashion houses have adopted certain features for clothing, which later on become their business cards. It seems simple at first sight, but looking into it, we realize that those are the characteristics that make those brands stand out. Examples of such can be the following: black and red lace in Dolce and Gabbana collections, expressive asymmetry in Antonio Berardi clothes and so on.


In the fashion industry designers are responsible for designing the range and for providing design direction to the buyer. They would work with the buyer regarding previous best sellers in the range and consider this when producing new styles. Before making any decision designer follow merchandisers or best sellers data, consider about the upto-date trend information, fashion direction, buyer and merchandiser feedback, finally maintain consumer and market demands. Decisions are constantly being made but are always informed.
Gabrielle ‘Coco’ Chanel revolutionized the contemporary women’s clothing. Her bold fashion designs freed women from the constrained, time limited trends. Chanel suits have become style icons, as well as her Chanel bags. It was ‘Coco’ who has created the innovative concept of “little black dress”, without which it can not do any one woman. There is no doubt that Coco Chanel is one of the top fashion designers of clothing of all time!

One of the world’s most successful fashion designers, Diane von Fürstenberg impressed the fashion world when she introduced her now-iconic “wrap dress” for the working woman in 1972. Elegance, ease, and accessibility have always been the core of her design philosophy, which has allowed her to turn DVF into a global luxury lifestyle brand. In 2005, she became the recipient of the CFDA’s Lifetime Achievement Award.
A most notable Indian-fashion-designer. He’s identified for his work in fashion-industry since 1987, and is another Bollywood-dearest. He got his degree from New York institute of fashion technology, and when came back, realized that there is a huge appeal of designer-wear in India, so he opted for being a dress-stylist and revolutionized the field of fashion in 1987, by opening his very first boutique in India with a name “Ensemble”. His own label is named as ”Ahilian” and in 1990, established his design studio “Tahiliani Design Studio” in New Delhi. This brand is well-known for artistic and perfect styles. His clothes are sold not only in India but also in London, New York, Tokyo, Dubai and Hong Kong.
Calvin Klein studied fashion in New York and apprenticed for a suit manufacturer. In 1968, he opened his own company that was initially recognized for suits and coats, but his sportswear line became popular and top of the line. He received three Coty Awards for womenswear. His business now includes clothing, cosmetics, fragrances and home collections.
In the 80’s, Ralph Lauren really became a force to be reckoned with, as his signature polo shirts for men, with their ubiquitous polo pony and rider, became coveted items for many different demographics. Available in every color of the rainbow, they lined his coffers and allowed him to put more money into his glamorous women’s wear lines; he especially enjoyed producing couture pieces and overseeing glossy runway shows.
In 1966 Paco Rabanne opened his own outlet at the age of 32, where he earned international repute for his metal-linked plastic-disc dresses, sun goggles and jewelry made of plastic in primary colors. Paco Rabanne’s dresses made of small plastic tiles linked together by chains, stole the show in Paris. His first collection, titled “12 Unwearable Dresses in Contemporary Materials,” sums up his philosophy that “the only new frontier left in fashion is the finding of new materials.” Throughout his career, Rabanne experimented with everything from plastic and aluminum to fiberglass and paper to create futuristic, eccentric, yet highly influential garments.

Gabrielle ‘Coco’ Chanel revolutionized the contemporary women’s clothing. Her bold fashion designs freed women from the constrained, time limited trends. Chanel suits have become style icons, as well as her Chanel bags. It was ‘Coco’ who has created the innovative concept of “little black dress”, without which it can not do any one woman. There is no doubt that Coco Chanel is one of the top fashion designers of clothing of all time!
A super adorable blast-from-the-past fashion style, the 50s look is all about bright and pastel colors (unless you’re doing a more ‘pinup’ theme, then you’ll wear black and red very often!) in adorable fashions, usually featuring an assortment of flowers and polka dots. Women will typically either wear a high ponytail or lovely curls with this fashion, and poodle skirts are an absolute must.
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