In this stage designer create a brand name or logo. The philosophy and identity of a range can be continued into promotional activities such as branding and styling. To promoting and marketing fashion goods it is very important. Normally the branding would be a graphic designer’s job. It is the interesting use of the language or words can produce visual effects, such as, iMac (Internet ready Macintosh computer), O2 (mobile phone provider), FCUK (French Connection United Kingdom). 

The people who prefer this are the ones who require everything at best quality. Nothing satisfies them if it is not worth the trouble. They often look for styles that make a statement on the quality, polished manner and culture. Most of them are the ones who are from higher status and are also in a way related to how a businesswoman would dress up. Sophisticated can be characterized as businesswoman minus the formal look. Culture and luxury mean the most to the people who choose this style of fashion.
Not only have the buyers found plenty of love for it, but the numbers don't lie: Designers wholeheartedly embraced the shade, with Edited's data showing that Pantone shade 11-0618 were particularly popular. It's technically called "wax yellow" and Edited explained it as a toned-down soft banana shade that has "adopted a more mature aesthetic." I don't know about you, but I'm suddenly hungry.
Berlin is the centre of fashion in Germany (prominently displayed at Berlin Fashion Week), while Düsseldorf holds Europe's largest fashion trade fairs with Igedo. Other important centres of the scene are Munich, Hamburg, and Cologne. German fashion is famed for its elegant lines as well as unconventional young designs and the great variety of styles.
Mood board is the summary of your design collections. Put everything together like fabric, trims and also express emotions and mood on your mood board in a way that’s not just beautiful but fascinating. Remember that, your mood board is a selling tool for your ideas, so make it exciting! Mainly it’s a design tool that will help you to stay focused and consistent as your line develops. Generally it is prepare for the communication purposes and explaining your vision to others like retailers, media etc.. It is also use for creating a range or a collection.

Talented and charismatic, he soon drew the attention of VIP’s in the fashion world; they appreciated his chic knitwear and his creativity. Always influenced by art, Gianni Versace drew inspiration from ancient Roman and Greek paintings and sculpture, as well as modern abstracts and Pop Art – producing bold, current designs using color, prints, and careful fitting that accentuated the lines of the body,
Hubert de Givenchy was born to an aristocratic family in Beauvais, France, in the 20’s. After attending art school, he worked for several important fashion designers in Paris. He opened his own design house in 1952 and was immediately praised for his chic, feminine designs. He is known for his elegant haute couture designs and professional relationships with clients like Audrey Hepburn.
London has long been the capital of the United Kingdom fashion industry and has a wide range of foreign designs which have integrated with modern British styles. Typical, British design is smart but innovative yet recently has become more and more unconventional, fusing traditional styles with modern techniques. Vintage styles play an important role in the British fashion and styling industry. Stylists regularly 'mix and match' the old with the new, which gives British style that unique, bohemian aesthetic that many of the other fashion capitals try to imitate. Irish fashion (both design and styling) is also heavily influenced by fashion trends from Britain.
I love Valentino, Tom Ford, Mary Quant, Yohi Yamamato and Donna Karen. I pull from these guys a lot for my cosplay. No, that isn’t sacrilege. Cosplay cannot be ignored as far as a money making design market goes. Top designs have trickled into cosplay and cosplay has trickled into top designs. There is just no way around it. Nor should there be. 🙂
Today, A-list stars such as Michelle Pfeiffer and Jodie Foster often opt for his evening suits and gowns when they walk the red carpet. Armani delivers elegance that is never overtly sexual or brash. For today’s power brokers and celebrities, owning Armani suits and separates is a status symbol – his clothes always send a message of quiet confidence.
Long vests, which the planners have been playing around with for a couple of seasons now, are perfect for the pre-fall season, particularly in light of the way that pre-fall is the season for outerwear that you have been so amped up for. A possibility for the 70’s jackets and overcoats, long vests have a diminishing effect on the body, especially when left detached. They can be worn in the pre-fall September isolated, displaying the revealed arms, with sweater when it gets colder, or even used for a layered look.

Edited's data plays into the trend too. The analysts saw a rise in ultra-feminine themes with floral patterns being particularly key. Out of the total floral-print offering, 40% of the items were dresses in both the UK and the U.S. Some of our personal favourites? Paco Rabanne (especially when paired with a cute cardigan), Prada (so many different, weird and wonderful takes on a very classic idea) and Richard Quinn (literally every editor cried at his show because the jaw-dropping dresses combined with live music from Freya Ridings was just too much beauty to handle).

Calvin Klein studied fashion in New York and apprenticed for a suit manufacturer. In 1968, he opened his own company that was initially recognized for suits and coats, but his sportswear line became popular and top of the line. He received three Coty Awards for womenswear. His business now includes clothing, cosmetics, fragrances and home collections.
Research is a journey of questioning, exploring, conceptualizing and visualizing information generated by observation and investigation. Record the all research information’s and creates a rich visual archive which can be used to inspire your designs from theme to final detail. Research is the key direction to good design development. It is actual guideline to start fashion design development process.
“Intuition is a strong feminine quality. I have applied that instinct to my career“. This is one our favorite quotes by Carolina Herrera and we think she is a true inspiration to women in fashion, and more, around the world. Carolina started to be known by regularly appearing on the International Best Dressed List in the 80’s. Her trend marks are classy pieces like pencil skirts paired with crisp white cotton shirts. In 2008 she was awarded the Lifetime Achievement Award from the Council of Fashion Designers of America.
Research is a journey of questioning, exploring, conceptualizing and visualizing information generated by observation and investigation. Record the all research information’s and creates a rich visual archive which can be used to inspire your designs from theme to final detail. Research is the key direction to good design development. It is actual guideline to start fashion design development process.
One of the reputed & primitive style-diva and is the most esteemed Indian-designer. Her dressing line has a diversity from traditional to the western! For the first time in India, she introduced the culture of “boutique” under the name of “Ritu”, Ritu has developed a unique style of her own depicting the Indian-ancient-traditions! Her outfits are worn throughout the world.
In 1966 Paco Rabanne opened his own outlet at the age of 32, where he earned international repute for his metal-linked plastic-disc dresses, sun goggles and jewelry made of plastic in primary colors. Paco Rabanne’s dresses made of small plastic tiles linked together by chains, stole the show in Paris. His first collection, titled “12 Unwearable Dresses in Contemporary Materials,” sums up his philosophy that “the only new frontier left in fashion is the finding of new materials.” Throughout his career, Rabanne experimented with everything from plastic and aluminum to fiberglass and paper to create futuristic, eccentric, yet highly influential garments.
"Leather has become a key player in our wardrobes; it’s now much more accessibly priced and the breadth of styles means we can wear it all year long. Designers manipulated this fabrication which draped and felt like wool, cotton or silk," says von der Goltz. "Faux leather continues to be a rising trend, with Nanushka leading the way. Nearly half of our Nanushka buy for A/W 19 is made up of vegan leather looks."
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Ralph  joined the fashion industry as a tie seller. He tried to introduce his own tie designs for the company, but his enthusiasm wasn’t perceived well. So, he left the company and launched his own mini-business: he sewed his first ties out of rags and distributed them to small shops. The most defining order of 100 dozens of ties by Neiman Marcus has radically changed Ralph’s life. He expanded his business by introducing menswear and womenswear lines. Currently his brand is worth $7.5 billion. Ralph Lauren’s success story inspires many novice designers. The first Polo logo was introduced in 1970.
In this stage fabric properties like its weight, tenacity, and construction are determined. Now-a-days fabrics are becoming smarter. For the textile development there are new terms are used such as, high performances, technical, intelligent and smart fabric. Some designers select these kinds of fabrics to show their creativity and present it on fashion show.
Teddy-bear coats rose to fashion fame last year, reportedly being 1000% more popular than the winter prior. And now the ongoing trend for fur alternatives powers on, generating fluffy things for every part of your look. Chubby coats in neutral colours will undoubtedly be the most wearable part of this all-encompassing trend, but don't be surprised if your fashion friends start wearing shoes with shearling on the outside rather than the lining, or a mad winter hat rendered from shaggy faux fur.
According to Edited, a rise in jewelled heels and Mary Janes alike aligned with the overarching trend for more "feminine apparel." The movement has been translated in many ways, from Sies Marjan's crystal-strapped courts to more kitsch jewel-dotted pumps at Moschino. Often spotted with tights and socks, you're definitely looking at this coming season's party shoes du jour.
Currently the fashion industry relies more on mass market sales. The mass market caters for a wide range of customers, producing ready-to-wear garments using trends set by the famous names in fashion. They often wait around a season to make sure a style is going to catch on before producing their own versions of the original look. To save money and time, they use cheaper fabrics and simpler production techniques which can easily be done by machine. The end product can therefore be sold much more cheaply.[7][8][9]
Berlin is the centre of fashion in Germany (prominently displayed at Berlin Fashion Week), while Düsseldorf holds Europe's largest fashion trade fairs with Igedo. Other important centres of the scene are Munich, Hamburg, and Cologne. German fashion is famed for its elegant lines as well as unconventional young designs and the great variety of styles.
Certain outfit combinations stood out at the autumn/winter 2019 shows, but the most noticeable one was the simple trio of a blazer, blouse and midi skirt. So many of the most important designer brands stood behind this formula, and it proved to be a linchpin of the entire Celine collection by Hedi Slimane—his second full womenswear runway which was received to greater acclaim than his debut. Burberry's Riccardo Tisci dedicated a section to this kind of grown-up look, using light beiges and soft fabrics to make things extra feminine. Meanwhile, Fendi took a more mix 'n' match approach, which will likely empower you to take what you've already got in your wardrobe and start working towards this successful equation. Office outfits for the next six months, sorted.
After working for renowned fashion house Nino Cerruti, he branched out on his own, delivering his first women’s wear collection in 1974. Armani’s designs were always influenced by menswear, and his immaculate tailoring and cutting gave his pieces a timeless air. He is famous for his deconstructed jackets, which feature a softer shoulder and a longer line.
His interest in sewing and fashion started at an early age; as a young boy, he tailored clothes and created hats for his mother and sisters to wear. After graduating from high school, Frowick went to University in Indiana, but he lasted only one semester. Dropping out of University led him to a more creative life: he took night school courses at an art institute in Chicago and began to work as a window-dresser.
Halston’s association with Jackie Kennedy was a crucial factor in his rising fame; she generally eschewed hats until she became charmed by Halston’s distinctive pillbox styles during the Sixties. She wore one of his designs to the Presidential Inauguration in 1961; she was also wearing a pillbox hat (in pink) on the day her husband, John F. Kennedy, was assassinated.

Being way more than a famous shoe designer, Manolo Blahnik is the man who can single-handedly make a woman feel instantly sexy with his ultra sophisticated, wildly fun high heel shoes. Becoming a household name through shows like Sex and the City and his never ending list of celebrity endorsements, Manolo Blahnik has become one of the most influential shoe designers of our time. Unfortunately it is known in fashion circles that when Blahnik dies there will be no more Manolos. There is no protégé or heir and no desire from the great designer to have the label continue without him.
Everyone knows this guy, and I bet you do, too. He’s one of the international fashion icons. Yves Saint Laurent became popular as a designer who re-designed menswear into feminine, beautiful garments for women. His name is also closely associated with the phenomenon of ‘ready-to-wear’ fashion clothing, ‘power suits’ for women and ‘smoking jackets’ for men.
London has long been the capital of the United Kingdom fashion industry and has a wide range of foreign designs which have integrated with modern British styles. Typical, British design is smart but innovative yet recently has become more and more unconventional, fusing traditional styles with modern techniques. Vintage styles play an important role in the British fashion and styling industry. Stylists regularly 'mix and match' the old with the new, which gives British style that unique, bohemian aesthetic that many of the other fashion capitals try to imitate. Irish fashion (both design and styling) is also heavily influenced by fashion trends from Britain.
Valentino started his brilliant and admirable career in the world of fashion in 1950 when he moved to Paris to study design. His classically elegant and feminine designs made women look utterly glamorous. The Italian maestro worked at houses Dessus and Laroche before going back to Rome to set up his business in 1959. By the mid-1960s, Valentino was a favorite designer of the world’s best-dressed women, including Jacqueline Kennedy. Among his signatures is a particular fabric shade, known as “Valentino red.”

The top icon of fashion design, Elsa Schiaparelli was born on September 10, 1890, in Italy. After working at a boutique in New York, Schiaparelli moved to Paris, where she began designing her own clothes. Her work and sense of style shaped the look of fashion in the 1920s and ’30s, and her clothes were worn by some of the world’s most famous women, including American actress Greta Garbo. Schiaparelli died in Paris on November 13, 1973.
Berlin is the centre of fashion in Germany (prominently displayed at Berlin Fashion Week), while Düsseldorf holds Europe's largest fashion trade fairs with Igedo. Other important centres of the scene are Munich, Hamburg, and Cologne. German fashion is famed for its elegant lines as well as unconventional young designs and the great variety of styles.
Gabrielle“Coco” Bonheur Chanel is probably the most reputable fashion designer of all time. She is a very exceptional, hard-working woman who has managed to found the famous Chanel brand. The key things she tries to convey in her designs are simplicity, practicality and elegance. Coco is one of the most influential figure of the 20th century. Her ideas are very modernistic and brave, and her models are still the benchmark in simplicity and elegance.

The ethnic Indian wear isn’t only for the Indians any longer. Wear your saree with an advanced turn, and wrap it like an outfit. Hotshot those bends in the styles that are shaking the slope, or bring back the old present day style of Mumtaz. Still insufficient? Toss in a coat, a harvest top, a tube, or anything that gets your favor, set up of the exhausting old pullover, and include a radical new, particular measurement to the conventional 9 yards. Include a belt. Make a flat out combination to possess the saree-clad look this year.


Yamamoto was born in Yokohama, Japan on October 3, 1943. He studied law at Keio University and graduated in 1966 with a law degree. He continued his studies on fashion design at the famous Bunkafukuso Gakuin, a fashion institute in Tokyo. Yamamoto blends the exotic and powerful designs of traditional Japanese dress with Western daywear, and achieves a unique, abstract style.  He is an uncompromising, nontraditional designer.  Yamamoto drapes and wraps the body in unstructured, loose, voluminous garments, similar in style and philosophy to those of Rei Kawakubo.  Many of his clothes have additional flaps, pockets and straps.
The 70s fashion style can also easily be referred to as the ‘hippie’ look, where women leave their hair long and straight and add an adorable little flower or stem of flowers to create a natural finish. Their wardrobe will undoubtedly have the classic super-flared jeans and tons of tie-dye tops and accessories, as well as simple white tees to go with their look. Floral patterns are also common in this fashion style and makeup is minimal to maintain a simple and natural appearance.
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